Our history is inextricably linked with the great ambassadors of "Made in Italy." Partnering with these brands means understanding that every artistic choice must reflect decades of history, reputation, and innovation. We have developed specific expertise in protecting and enhancing the corporate identity of companies that represent Italian excellence worldwide:

• Fiat 500: Cultural Branding in the United States. For the 500's US debut, we designed a communication strategy that fused the brand's heritage with contemporary dynamism. The event acted as an image catalyst, repositioning Fiat not just as a car manufacturer, but as a symbol of a creative and sophisticated savoir-vivre.

• Alfa Romeo: Branding and Emerging Markets. We guided Alfa Romeo’s brand image communication in Asia during the crucial launch phases of iconic models such as MiTo, Giulietta, and Giulia. In complex cultural contexts, our artistic direction acted as a cultural mediator, utilizing sound design to emphasize the brand's "sporting heart" (cuore sportivo) and position it with authority in a highly competitive market segment.

• ITA Airways: The Evolution of National Identity. We support the new flagship carrier in building its global brand image. By curating the inauguration events for new international routes, we project an image of modernity, efficiency, and elegance, transforming a logistics service into a globally recognized lifestyle experience.

• Ferrari: The Synergy of Design. Our bond with the Maranello-based brand stems from a deep intellectual and artistic synergy with Flavio Manzoni, Chief Design Officer of Ferrari. This relationship, built on professional respect and a long-standing friendship, allows us to interpret the Prancing Horse’s design philosophy with unique sensitivity. In every collaboration, the event becomes a natural extension of the lines and purity of Ferrari design, creating perfect coherence between the car's aesthetics and the surrounding atmosphere.

• Bulgari: The Aesthetics of Perfection. Our consultancy for the Maison Bulgari focuses on the visual and sonic translation of exclusivity. Every international launch is curated to ensure that brand perception remains consistent with the standards of perfection and refinement that the brand communicates through its high jewelry creations.

Artistic Direction as a Driver of Growth For New Age Productions, curating Brand Image means mastering every technical and aesthetic detail to eliminate any communicative dissonance.

• Corporate Identity Analysis: Every project begins with an in-depth study of the company's mission and values. Our creativity is always at the service of brand strategy.

• Sound Branding & Experiential Design: We use music and direction as positioning tools. A well-designed sonic architecture can convey emotional messages that traditional communication cannot reach.

• Global Consistency: We ensure that the company's image is delivered with the same excellence and coherence anywhere in the world, from New York to Tokyo, keeping the distinctive traits that make it unique intact.